OptiMyze Performance coaches Alex Fredrickson, Steve Gewondjan, and Maddox Gewondjan
Educate • Optimize • Elevate

You provide the solution. We make it stick.

You address the clinical need. We handle the implementation.

OptiMyze Performance bridges the gap between medicine and real-world results. We give your clients/patients the structure, education, and accountability to succeed with their protocol—through personalized coaching in nutrition, training, recovery, and lifestyle.

Greater treatment adherence
Improved health outcomes
Higher client/patient satisfaction
More referrals for your practice
For practitioners

A valuable extension of your care.

Your medical expertise changes lives. Our coaching system helps those changes last. Clients/Patients leave your office with a plan; we make sure they live it—every week, inside one app, with real coaches watching the data.

  1. You recommendYour client/patient gets your clinical recommendation and protocol, exactly as you intend it.
  2. They join the secure portalOne link invites them into the HEAL client/patient portal, where licensed providers handle anything medical.
  3. We onboard in week oneApp setup, intake, baseline photos and habits, and a first training and nutrition plan loaded.
  4. We coach it throughWeekly check-ins, data-driven adjustments, and accountability when motivation dips.
A provider talking through a care plan with a client/patient
You address the clinical need. We handle the implementation.
Your practice
OptiMyze
  • Evaluation & diagnosis
  • Prescribing & dosing
  • Lab work & medical monitoring
  • Eligibility decisions
  • All medical decisions
  • Personalized training plans
  • Calorie, protein & macro targets
  • Food, habit & progress tracking
  • Protocol adherence education
  • Weekly check-ins & accountability
Clear lanes. We never diagnose, prescribe, or replace medical oversight—we make your plan easier to follow.
The system

We do more than hand you a plan. We help you implement it.

A coaching and accountability system that turns recommendations into real-world results through training, nutrition, tracking, recovery, and structured support.

Training in the app

  • Personalized workout plan based on goals, schedule, fitness level, and equipment access
  • 3–5 weekly workouts delivered inside the app
  • Exercise videos, sets, reps, notes, and substitutions built in
  • Walking, movement, and recovery goals for non-gym days
  • Coaches adjust training as adherence improves
Smarter training. Real progress.

Nutrition + tracking

  • Personalized calorie, protein, and macro guidance
  • Food tracking that builds awareness and reveals patterns
  • Supports body composition, energy, recovery, and appetite control
  • Simple meal structure, hydration goals, and practical education
  • Weekly check-ins drive data-driven adjustments
Fuel better. Feel better.

Recovery + protocol support

  • Coaching that helps clients/patients follow their provider’s plan consistently
  • Education on building recommendations into daily routines
  • Coaches track energy, recovery, appetite, sleep, digestion, and adherence
  • Monitoring helps flag issues early and route them to the provider
  • Medical decisions are handled by the licensed provider
Education. Monitoring. Better outcomes.
Month 1 roadmap

What the first month looks like.

Every client/patient gets the same clear standard: one app, one plan, one check-in rhythm.

1
Week 1

Onboarding + baseline

  • App setup and intake forms
  • Goal review and onboarding call
  • Baseline photos, weight, and habits
  • Initial workout and nutrition plan loaded
2
Week 2

Build routine

  • Begin workouts and nutrition tracking
  • Hydration, steps, and recovery habits
  • Coaches monitor engagement and answer questions
3
Week 3

Review + adjust

  • Evaluate adherence and early response
  • Refine workouts, nutrition, or habits
  • Troubleshoot obstacles and reinforce consistency
4
Week 4

Optimize + continue

  • Review progress and wins
  • Update strategy for month two
  • Build momentum and long-term compliance

Structure. Support. Sustainable results.Expert coaching. Personalized support. Real-world results.

See programs
Our medical partner

Coaching and care, working together.

Explore HEAL

Visit HEAL Wellness & Innovations, our medical and wellness partner, to learn more and request access to the client/patient portal.

How our partnership worksOptiMyze + HEAL Wellness & Innovations
  • OptiMyze coaches your training, nutrition, and habits Coaching
  • HEAL’s licensed providers guide medical decisions Provider-led
  • Health records stay in HEAL’s secure client/patient portal HIPAA-compliant
  • HEAL handles product orders and billing directly Direct with HEAL
Programs

Coaching that fits the protocol.

Month-to-month or paid in full. Every plan includes onboarding, a personalized plan in the OptiMyze app, and a real coach checking in with you every week.

Secure checkout powered by Stripe. Choose monthly or pay in full on any plan. Monthly plans bill automatically each month; paid-in-full plans are billed once. After checkout, a coach will reach out within one business day to schedule your onboarding.
See all pricing
PlanMonthly6 months paid in full12 months paid in full
Core Support$99.00per month$534.60save $59.40 (10%)$1,009.80save $178.20 (15%)
Complete Support$199.00per month$1,074.60save $119.40 (10%)$2,029.80save $358.20 (15%)
Couples Support$249.00per month$1,344.60save $149.40 (10%)$2,539.80save $448.20 (15%)
Corporate wellness

Healthier teams. Stronger companies.

The same coaching system our clients/patients use, built around your workplace. Every program is designed and priced for your company.

App-based coachingPersonal training plans, nutrition targets, and check-ins for every employee who opts in.
In-person trainingOn-site or in-gym sessions for teams and individuals across the Wasatch Front.
Team challengesNutrition, movement, and habit challenges that build momentum across departments.
Lunch & learnsPractical sessions on nutrition, sleep, recovery, and energy at work.
Baselines & progressKickoff check-ins and progress reviews so you can see participation and results.
Leadership coachingHigher-touch coaching for executives and leaders who set the tone.
The team

Real coaches. Real accountability.

Utah-based and hands-on, with 45+ combined years in fitness, performance, and nutrition. Every client/patient is coached by a person who knows their name, their plan, and their numbers.

Alex Fredrickson

Alex Fredrickson

Co-founder · Coach
  • ISSA Certified Personal Trainer
  • Strength & Conditioning
  • Nutritionist

Alex brings 15 years in the fitness and training industry, backed by certifications in personal training, strength and conditioning, and nutrition. As a peptide and supplement consultant, he helps clients use their protocols consistently and correctly within a structured plan. Alex assists with OptiMyze’s practitioner partnerships, translating clinical recommendations into clear, measurable coaching plans clients/patients can follow week after week.

Steve Gewondjan

Steve Gewondjan

Co-founder · Coach
  • 30+ years
  • Multiple certifications
  • Former pro athlete trainer
  • Former medic

Steve brings more than three decades of expertise across fitness, performance, and nutrition, including years preparing professional athletes to compete at the highest level. As a former medic, he understands clinical care from the inside—how providers think, what protocols demand, and where clients/patients struggle once they leave the office. That experience is one of the core reasons OptiMyze can bridge the gap between practitioners and clients/patients.

Maddox Gewondjan

Maddox Gewondjan

Performance Coach
  • NASM Personal Trainer
  • NASM Nutritionist

A NASM-certified personal trainer and nutritionist, Maddox specializes in program design, movement quality, and form. He pairs hands-on coaching with practical nutrition guidance, building training and meal structures that fit each client’s real schedule. Maddox keeps clients/patients consistent week to week—reviewing check-ins, adjusting plans, and turning every program into daily habits and steady, measurable progress they can see.

Our partner

We partner with HEAL Wellness & Innovations, a connected healthcare ecosystem of 27+ integrated companies with $82.5M invested. HEAL provides the secure client/patient portal and licensed-provider network, and handles its own product orders and billing—so our coaches can focus on what they do best.

Practitioner resources

Share it with your team.

Our one-page overviews, ready for your front desk, client/patient folders, or a lunch-and-learn.

Partner with us

Let’s work together.

Practitioners and employers: tell us about your practice or company and we’ll set up a short call.

  • Draper & Salt Lake City, UtahIn-office visits across the Wasatch Front; coaching delivered anywhere.
  • Lunch & learnsWe’ll bring lunch and walk your team through the coaching system.
Please don’t include client/patient health information in this form.